Alan Jacobs


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typeworship:

London Transport Type

Last week I had the chance to visit the London Transport Museum in the old Flower Market building in Covent Garden Piazza.

I’d been meaning to go for a while, particularly after the 100th anniversary of Johnston’s pervading typeface last year, and to see the history of the iconic roundel logotype which first appeared in 1908.

With a rich visual heritage spanning 200 years there’s plenty of graphic design and typography to see. There’s a decent sized display dedicated to graphic design and signage of the transport system with lots of printed ephemera. However type and lettering examples cover everything: vintage buses, underground carriages, posters, wayfinding.

Above, you can see some print examples together with hand–painted signage, ceramics, metalwork, and even some beautiful Pouchée type in use.